Pantone's Viva Magenta - Colour of the year 2023

No matter what we do in terms of design, colour always hold a great significance as it evokes certain feelings and influences the mood of potential customers. 

Pantone; The global authority for colour communication and inspiration has just named '18-1750 Viva Magenta' as the colour of the year 2023. 'Viva Magenta 18-1750' is considered a colour full of energy and dynamics. 

The official statement from Pantone:
"This year’s Color of the Year is powerful and empowering. It is a new animated red that revels in pure joy, encouraging experimentation and self-expression without restraint, an electrifying, and a boundaryless shade that is manifesting as a stand-out statement."

We absolutely love and resonate with Pantone's 'Viva Magenta' shade as it demonstrates bravery and fearlessness, We at 'Vivifive Solutions' run on the same characteristics. The shade is lively, strong and simply luxurious. For us, it's the kind of shade that screams celebration of life, the way you live and how brave you truly are! 

What do you think of the choice of Viva Magenta for 2023's colour of the year? How does the shade make you feel?

#Magentaverse #coloroftheyear #graphicdesign #pantone
Vivifive Designs

I’m Vedprakash Arya, a Creative Designer with expertise in Logo Design, Packaging Design, Industrial Design, Design Thinking, Branding, UI and UX